fulfil your potential

 AMA is a premier mental performance academy with 30 years of experience in high-pressure environments, working alongside elite athletes, professionals, and UEFA-licensed soccer academies. We are dedicated to enhancing performance by optimising individuals' mental and emotional well-being. I will personally guide you through tailored programs designed to empower you, improve performance, overcome challenges, and unlock your full potential. While mental performance is often associated with sport, it can also be effectively applied to diet, nutrition, and professional environments. 

Hello, I'm Ade (Adrian) Chapman MSc, BSc (Hons)—a sports enthusiast from the very beginning! My 30-year career has flourished in high-pressure settings, ranging from the financial trading floors in the City of London to spearheading the creation of the world's inaugural interconnected real-time diabetes management system. This, paired with a Master's in Sport and Exercise Psychology, 12 years of coaching kids sports, and experience as a semi-professional footballer, defines my diverse expertise.

As a Pro Member of the AASP, I am advancing towards full accreditation, enhancing my proficiency in applied sports psychology. My approach to mental performance is holistic, equipping individuals with the necessary mental skills to reach their full potential. I provide affordable packages to ensure that cost does not hinder progress and learning.

I work with elite and collegiate athletes, as well as UEFA-licensed soccer academies, equipping them with the mental skills necessary to gain an advantage and reach their full potential. My deep passion lies in the psychological facets of performance and the vital links between nutrition, sleep, and other biopsychosocial factors.